PRIVACY POLICY

Woman & Warrior Apparel, Inc. (“Company,” “we,” “our,” or “us”)
Website: www.womanandwarrior.com
Effective Date: May 12, 2019
Last Updated: January 23, 2026

1) Introduction

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, make a purchase, interact with our content or ads, or enroll in our digital offerings (collectively, the “Services”).

By using our Services, you agree to the practices described in this Privacy Policy.

2) Information We Collect

We collect information in the following ways: (a) information you provide, (b) information collected automatically, and (c) information from advertising/analytics partners.

A. Information you provide to us

  • Identifiers & Contact Details: name, email address, phone number, billing and shipping address.

  • Order & Account Information: purchases, returns/exchanges, order history, account login details (if you create an account), and preferences.

  • Customer Support: information you include in emails, messages, reviews, survey responses, or other communications.

  • Digital Products/Courses: enrollment details and related communications.

B. Information collected automatically (device/usage data)

When you visit our website, we (and our service providers) may automatically collect:

  • IP address, device type, browser type, operating system

  • pages viewed, time on pages, clicks, referring/exit pages, and approximate location derived from IP

  • identifiers stored in cookies or similar technologies (see Cookies & Tracking below)

C. Information from advertising and analytics partners

We use tools such as Meta Pixel (Facebook/Instagram), Google Ads (including conversion tracking), Pinterest Tag, and TikTok Pixel. These partners may collect or receive information about your interactions with our website and ads, including device identifiers and events (e.g., page views, add-to-cart, purchases), to help measure performance and deliver targeted advertising.

3) How We Use Your Information

We may use your information to:

  • Process transactions and fulfill orders (shipping, returns, exchanges, customer communications)

  • Deliver digital products and related support

  • Provide customer support and respond to inquiries

  • Operate, maintain, and improve our website, products, and Services

  • Understand how visitors use the site (analytics, troubleshooting, performance)

  • Send marketing communications (you can opt out anytime)

  • Run and measure advertising campaigns (including targeted advertising)

  • Detect, prevent, and protect against fraud, abuse, and security incidents

  • Comply with legal obligations and enforce our rights/terms

4) How We Share Your Information

We do not sell personal information for money. We may share information in these situations:

A. Service providers (vendors/processors)

We share information with vendors who help us run our business, such as:

  • Squarespace (website hosting and site-related services)

  • Stripe (payment processing). We do not store full payment card numbers; payments are processed by Stripe.

  • Shipping carriers and fulfillment partners (to deliver your order)

  • Email/SMS providers (if you subscribe), customer support tools, analytics providers, and security/fraud-prevention services

B. Advertising and analytics partners

Because we use advertising pixels/tags, we may share certain identifiers and event data with partners like Meta, Google, Pinterest, and TikTok to measure ad performance and (depending on your settings/consent) to show you relevant ads.

Important (California and some other states): sharing data with ad partners for targeted advertising may be considered “sharing” for cross-context behavioral advertising under California law and “targeted advertising” under other state privacy laws. We provide opt-out options below.

C. Legal, compliance, and protection

We may disclose information if required by law or legal process, or if we believe disclosure is necessary to protect rights, safety, and security, including to prevent fraud.

D. Business transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of company assets, information may be transferred as part of that transaction.

5) Cookies, Pixels, and Tracking Technologies

We use cookies and similar technologies (like pixels/tags) for:

  • Essential functions (site functionality, security, shopping cart)

  • Analytics (understanding traffic and performance)

  • Advertising (measuring ads and delivering more relevant ads)

Squarespace provides cookie consent tools that may allow visitors to manage non-essential cookies. You can also control cookies through your browser settings.

Targeted advertising & opt-out signals (including Global Privacy Control)

Depending on applicable law, we honor opt-out preference signals where required (for example, a browser-enabled signal such as Global Privacy Control (GPC) for certain opt-outs).

6) Your Privacy Rights and Choices

Your rights depend on where you live. You may have the right to:

  • Access personal information we maintain about you

  • Correct inaccurate personal information

  • Delete personal information (subject to certain exceptions)

  • Opt out of targeted advertising and certain data sharing

  • Opt out of marketing emails (unsubscribe link in emails)

A. Opting out of marketing

You can unsubscribe using the link in any marketing email. Even if you opt out, we may still send non-marketing messages about orders or account/service updates.

B. Opting out of targeted advertising

You can reduce/stop targeted advertising in several ways:

  1. Use our cookie preferences (when available) to reject non-essential/advertising cookies.

  2. Use browser/device controls (including Global Privacy Control, where supported/required).

  3. Adjust ad settings with the platforms directly (Meta, Google, Pinterest, TikTok).

C. Submitting a privacy request

To request access, correction, or deletion, email: hello@womanandwarrior.com
Subject line: “Privacy Request”
We may ask you to verify your identity before completing certain requests.

7) Data Retention

We retain personal information only as long as reasonably necessary for the purposes described in this Policy, including fulfilling orders, maintaining business records, resolving disputes, and complying with legal obligations.

8) Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

9) Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties.

10) Children’s Privacy

Our Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us personal information, contact us at hello@womanandwarrior.comand we will take appropriate steps.

11) International Visitors

If you access our Services from outside the United States, please note that your information may be processed and stored in the United States or other countries where our service providers operate. By using the Services, you understand your information may be transferred to these locations.

12) Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The “Last Updated” date above will reflect the most recent changes. We encourage you to review it periodically.

13) Contact Us

Woman & Warrior Apparel, Inc.
Email: hello@womanandwarrior.com
Mailing Address: 7075 Pioneer Lakes Circle, West Palm Beach, Florida 33413